Good, clear writing is the key to successful business in the information age. The right words persuade, motivate, or inform. The wrong ones don't.

Website Content Development

Creating effective web content takes much more than throwing print versions of strong content up on your website. You probably knew that, but you're not sure what makes the web a different medium, or how to adapt what you have.

How can I help you? By

• Creating sparkling new content--for new products and initiatives, or to revive existing ones
  
• Rewriting or repositioning existing print and online content--like recutting a diamond to make it even better
  
• Creating new content from existing sources--multiple blogs from one article, or Twitter feeds from a blog or article

Website Content Editing

There really is a difference in how audiences read online and in print. Attention spans are shorter online, even among highly educated audiences.

I can help

• revamp your existing content to make it more appealing to your visitors, so they want to read it, and
  
• structure content so visitors can find what they need fast, because nothing annoys visitors more than knowing there's content that they can't find it.
  

Don't let your website become the problem for visitors. Be their solution, so they will return often. My decade of experience in both online and print media will help you optimize your visitors' experience on your website.

Writing Workshops

Writing is how work gets done. In the email and smartphone era, writing is the chief way employees everywhere communicate with clients, customers, managers, and each other.  Yet many company employees are not confident in their writing abilities. Or worse, they are not as skilled as they need to be. That's where Word Solutions comes in. I offer specialized writing training workshops for corporate professionals at all levels, from front-line employees to the executive suite.

Freelance Writing

I have extensive reporting and interviewing experience, gained from writing daily news stories and features at the Bureau of National Affairs and Fortnightly magazine. I've interviewed CEOs and Nobel Prize winners, and reported internationally. I love writing zippy, fresh pieces that make staid topics lively. I've written for blogs, websites and business  magazines on many topics, including technology, ecommerce, and human resources. I've also written book-length training materials.

As a former practicing lawyer, I have a deep understanding of the legal system and how it affects businesses and individuals. My specialty is taking complex subjects like business and law and making them clear, but not dumbed down.

Editing

Everyone needs an editor, particularly when there's barely enough time in the day to write the project in the first place. Fresh eyes catch mistakes that everyone else has stopped seeing. I've been editing professionally for more than 15 years. I love giving articles and books a thorough organizational and substantive review, and I do copyediting and proofing for projects large and small. Extra spaces and misspellings can't hide from me.