Employees are too busy for any seminar that doesn't produce immediate, tangible results.That's what I deliver: tools they can put to use right away to improve the speed of your drafting and to eliminate verbal clunk and clutter from your work.

All workshops are customized for your specific training needs. If you need something not listed here, please ask.

Better, Faster Employee Emails

Yesterday's memos are today's emails. This seminar gives employees of all levels hands-on experience in drafting memos and shorter emails that get read--and get results.

We'll cover:

  • Writing subject lines to guarantee opened emails;
  • Projecting the right tone for the email;
  • Organizing the important information so it's read first;
  • Avoiding the history-of-the-world email drafting style;
  • Editing, reviewing, and simply thinking before hitting send.

Employees will leave writing more concise emails that save endless, inefficient back-and-forth clarifying email conversations.

Writing Page-turner Articles and Blogs

Savvy professionals know they can attract clients and burnish their reputation by contributing articles to blogs, newsletters, magazines, and newspapers. Yet it the article sounds like a textbook, it won't achieve those goals, even if it gets published.

At this seminar, we focus on what publication editors and clients want, and don't want, to read on blogs and in articles.

In particular, the workshop delves into

  • what makes an editor read your article pitch;

  • what makes potential clients read on, and

  • what makes an audience skip right over your sage insights.

We'll look at several before-and-after edited articles to show how to apply the methods for writing first-class articles. We'll also work through writing the most important part of any article, the lead.

One-on-One Writing Coaching

Need more personalized attention than a workshop can give? Writing coaching is for you. I've worked with hundreds of professionals and authors to refine their writing, so that it gives high impact and effectiveness. We can work on current memo writing and brief drafting projects, or articles you've been procrastinating on. Or, all three. It's up to you. Four-hour minimum commitment.